Facebook is escaping the story based VR encounter business.

Facebook shuts down its Oculus Story Studio team
Facebook shuts down its Oculus Story Studio team

Oculus VR content boss Jason Rubin revealed today that the company is closing its internal Oculus Story Studio, which is the division that worked on non-interactive 360-degree short films for the Oculus Rift and Samsung Gear VR headsets. Story Studio is likely best known for the Henry short.  Story Studio tells the story of a spiky hedgehog that likes to hug people despite these prickly parts. Now, instead of building links, Oculus and parent company Facebook will look externally for similar projects.

Rubin wrote in his blog post, “Now that a large community of filmmakers and developers are committed to the narrative VR art form, we’re going to focus on funding and supporting their content. This helps us turn our inner development, research, and attention towards exciting but unsolved problems in AR and VR hardware and software.”

Oculus and Facebook are “committed to growing the VR film and creative content ecosystems” said by Rubin, even “if it’s not participating in that venture first-hand”. However, Oculus is not backing away from trying to pay for VR content. Rubin also pointed out this thing that it will continue to put its money into third-party games and experiences.

Rubin also said that Last year, we committed an additional $250 million to fund VR content from developers all over the world. He also said that this investment supported games like Robo Recall, Rock Band VR, and Wilson’s Heart, plus powerful VR experiences like through the Ages from Felix & Paul and the Follow My Lead incident featured the 2016 NBA finals.

The company is presently reserving a fifth of that already guaranteed add up to for the sorts of tasks that Story Studio beforehand would have made.

Rubin said that “We’re going to carve out $50 million from that financial commitment to exclusively fund non-gaming, experiential VR content”. He also said that “This money will go directly to artists to help jumpstart the most innovative and groundbreaking VR ideas.”

Facebook is escaping the story based VR encounter business.

Oculus VR content boss Jason Rubin revealed today that the company is closing its internal Oculus Story Studio, which is the division that worked on non-interactive 360-degree short films for the Oculus Rift and Samsung Gear VR headsets. Story Studio is likely best known for the Henry short.  Story Studio tells the story of a spiky hedgehog that likes to hug people despite these prickly parts. Now, instead of building links, Oculus and parent company Facebook will look externally for similar projects.

Rubin wrote in his blog post, “Now that a large community of filmmakers and developers are committed to the narrative VR art form, we’re going to focus on funding and supporting their content. This helps us turn our inner development, research, and attention towards exciting but unsolved problems in AR and VR hardware and software.”

Oculus and Facebook are “committed to growing the VR film and creative content ecosystem,” said by Rubin, even “if it’s not participating in that venture first-hand”. However, Oculus is not backing away from trying to pay for VR content. Rubin also pointed out this thing that it will continue to put its money into third-party games and experiences.

Rubin also said that Last year, we committed an additional $250 million to fund VR content from developers all over the world. He also said that this investment supported games like Robo Recall, Rock Band VR, and Wilson’s Heart, plus powerful VR experiences like through the Ages from Felix & Paul and the Follow My Lead incident featured the 2016 NBA finals.

The company is presently reserving a fifth of that already guaranteed add up to for the sorts of tasks that Story Studio beforehand would have made.

Rubin said that “We’re going to carve out $50 million from that financial commitment to exclusively fund non-gaming, experiential VR content”. He also said that “This money will go directly to artists to help jumpstart the most innovative and groundbreaking VR ideas.”